Importance of planning for the improvement implementation process in the “El Oro” rencauchadora in the city of Machala.

Abstract

Through the strengthening of a managerial planning system that contains communication strategies and policies, it leads to the participation of both decision-makers and those who execute them, obtaining satisfactory managerial results, whatever the area in which it is applied: educational contexts, companies, the present project was based on proposals of improvements for the productive processes, for the company Reencauchadora El Oro , through the application of tools such as the collection of information for the initial diagnosis was based on direct observation, the application of an interview to the manager of the company, tools such as SWOT matrix and Otida Diagram.